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Story Rebel

Learn how your story can help you grow your business, spread your message, and make an impact in the world.

A raised fist with the words: Introverts unite separately at our own homes

Is this you?

Hey, it's Jessie. About a year ago, I started retooling my business. I figured I needed to learn how to market like the cool kids—who were on TikTok and Instagram, doing Facebook ads, and going viral right and left. I admired their video skills and their copywriting chops and their ability to command attention. I loved their perfect makeup and effortless curls. So I followed the gurus. I took courses. I signed up for masterminds and drank from the firehose to learn how to make carousels and...
Jessie's husband standing in an unfinished back patio giving two thumbs up

[Story Rebel Digest] Learning curve

Hey rebels! Thank you to the folks who came out to the Story Rebel Mixer call last week. It was an intimate group, and we had a lovely conversation about finding meaning in our work, connecting with the people we can serve, and pivoting. I'm really growing to love these calls! Keep an eye out for the end of Q2, when I'll schedule the next one. Speaking of planning ahead, I currently have two (2) spaces for book coaching clients starting in May. If you're ready to see your book in your hands,...
A dancer in a white costume hangs upside down.

[Story Rebel Digest] Pirouetting

Hey rebels! I spent the weekend sewing a light trenchcoat (a bit more on that in today's deep dive article), and I'm so ready to trade my heavy wool coat for this cheery red cotton twill! Our neighborhood's daffodils and hyacinth are fully in bloom, so spring must be just around the corner... right? Speaking of just around the corner, don't miss the Story Rebel Mixer! It's a casual hour-long zoom call where you'll get a chance to ask me questions and chat with fellow rebels. We had a really...
a group of people sitting at a table in a room

[Story Rebel Digest] Road-mapping

Hey rebels! I'm helping a book coaching client outline her nonfiction book this week (we’re smack in the middle of the Story Map Intensive part of the book coaching engagement), so my mind is buzzing with ways to organize a book. Hence the deep dive topic. It got me thinking about how each sub-genre of nonfiction has its own unique flavor—a topic I'd love to delve into for a future post. Have you read any nonfiction books that blew your mind lately? I'd love to include reader faves in my...
An open notebook with a pen on a wooden desk.

[Story Rebel Digest] All about the whys

Hey rebels! March is my birthday month! 🥳 I used to ignore my birthday and not make a big deal. But weirdly, the older I've gotten, the more delighted I am to celebrate each year. (Plenty of people have told me they're the opposite!) Honestly, I think it's a self-confidence thing more than an age thing. I'm much more comfortable being seen and celebrated than I was in my younger years. And, anyway, time is passing too damn fast not to find things to party about! Speaking of, this weekend...
Four colorful prosthetic eyes

Are you listening?

Hey rebels! I am fully feeling the mid-winter blahs and trying to stand a bit closer to the grow lights on my desk to see if the same rays that get my houseplants through the winter will have an effect on me. It hasn't been a bad winter by any standards, but boy am I ready for spring. Who's with me? —JK IN THIS ISSUE: Visual storytelling What technology takes away How to listen to your customers 🦎 Abigail Roscoe is a Mexican-Canadian artist and writer whose work I discovered through the...
A statue of a woman with a crown on her head

Heroic

Hey rebels! In last week’s newsletter, I mentioned the Hero’s Journey when I shared the 30-second signature story formula. Several of you wrote back with your examples of 30-second stories (thank you! They were awesome!) Several more wrote back asking me to go a bit deeper on the Hero’s Journey idea. So that’s the subject of this week’s deep dive. On a related note, I'm developing a new free training and story-to-sales toolkit to help folks not just get to the heart of their story, but...
Close-up of a tree trunk cross-section with rings.

How much of your story should you tell?

Hey rebels! On Friday, we attended an Italy-themed party for the Olympics Opening Ceremony; on Sunday we hosted a Super Bowl party to watch our hometown Seahawks fly to victory while dancing to Bad Bunny. I've been deep in client book projects this month, but life can't be all work and no play, can it? ;) Regardless, after a weekend of debauchery I'm glad to be back eating vegetables and drinking enough water again. And happy to be immersed in storytelling! How's your week going? —JK IN THIS...
Close-up of an antique black typewriter keyboard.

How I write 2000 words an hour

Hey rebels! Before we dive in, I have a favor to ask. Are you working on (or considering writing) a nonfiction book? I'm doing some market research and would love to chat with you. There's no pitch—I just want to ask you a couple of questions about your project, and give you an opportunity to pick my brain in return. Think of it as a free micro-coaching session. If you're interested, use this link to schedule a 30-minute call. Feel free to pass this on to any friends you know who might be...
a white plate topped with food next to a bowl of salsa

Breaking bread

Hey rebels! The deep dive this week took a more contemplative turn than usual. Like many people, I've been spending a lot of time considering my role as a creative, as a writer, in a world where words don't seem sufficient. While thinking about the role of storytelling in building empathy and bringing people together, I was reminded of a story I told a few years back to my fiction newsletter. It's one of my favorite moments from my 6-month stint in Venezuela just out of college, and I hope it...

Learn how your story can help you grow your business, spread your message, and make an impact in the world.